Why Coolers Wine Is Your Next Big Obsession

Why Coolers Wine Is Your Next Big Obsession

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Coolers Wine

Coolers are made to keep wine bottles at an optimal temperature. They also protect against unwanted humidity that can cause wine to degrade and alter its flavor.

These sweet drinks typically contain real fruit juice and are low in alcohol (4-6 percent ABV). However, they are not wine.

The History of Wine Coolers

The wine cooler has gone the way of many trends which gained traction and then going out of style. But what exactly is a wine cooler, and how did it become an iconic drink?

A wine cooler is made by mixing traditional wine with fruit juice or syrup. This is a refreshing and sweet drink, ideal for summer. It's the perfect way to stretch your bottle of wine.

When the wine cooler first introduced to the market, it quickly became an extremely popular drink for adults looking for an easy, refreshing drink. It was distributed by major distributors like California Cooler Seagram's and Bartles & Jaymes.

At their peak in the 1980's, sales from wine coolers exceeded a billion dollars per year and made up 20 percent of all wine consumed in the US. However, their popularity began diminish in the mid-90's. This was due in part to changes in federal tax laws that made it less profitable to mix wine with water. This marked the beginning of the end for the wine cooler, which was later replaced by malt-based beverages like Zima and Mike's Hard.

The wine cooler is making a comeback the age of modernity thanks to independent wine drink producers who focus on creating drinks of high quality and with short ingredient lists. They are also focusing on using more natural wines and fruit flavors.

While it's possible to create your own wine cooler by mixing wine with syrup or fruit juice Many people prefer to purchase pre-made wine cooler drinks. They are available at many grocery stores, liquor stores, and even specialty wine retailers. These ready-to-drinks, apart being tasty and convenient can also be great for any BBQ or picnic. They can be served on the rocks or with a hint of citrus zest. Some of these drinks are frozen, making them perfect for outdoor gatherings. These drinks are perfect for any occasion, so long as you remember the correct temperature for your wine cooler.

The California Cooler

The 80's spawned the first big wine cooler craze and the brand that started the whole process was California Cooler. The bottled concoctions were a blend of white wine, fruit juice and other flavors. They were a huge success. California Bottled Products was the company that created them. It began with Michael Crete and Stuart Bewley, his high-school buddy. They handled all the work on their own, including brewing, bottling and sales. In 1984, they were selling 10 million cases per year. This prompted huge wine makers like Gallo to join the game, flooding primetime television with commercials featuring their own versions of California Cooler, such as the endearing old-fashioned yokels Frank Bartles and Ed Jaymes.

At the end of the decade, it was all over. In 1991, Congress quadrupled the excise taxes on wine from $0.07 per gallon to $1.07 per gallon. This drove up the cost of making a wine-based cooler and it was soon surpassed by sweet carbonated malt beverages such as Zima and Smirnoff Ice.

Even so, it is possible that coolers make a comeback. With the new generation coming to age, it may be that they're ready to accept the irreverent blend of wine and fruity malt liquor. They might be interested in the fact that a cooler could be a great alternative to a refrigerator. A wine cooler can be set on a deck or patio and has screens that let in cool outdoor air.

In addition to being a great wine cooler, this collapsible container is also ideal for picnics and camping. It can fold flat to fit into your trunk, read more and is easy to transport with an upper handle and robust wheels. Once it is set up it can easily hold plenty of food items and drinks. It can also serve as seating, and it will keep your drinks cold. The cooler is equipped with a shoulder strap so that it is easy to carry even when fully loaded.

The 80's Craze

In the 1980's, wine coolers were all the rage. The fizzy combination of white wine and fruit flavorings gained popularity from insignificance to become the drink of choice for beach parties, picnics and casual gatherings. The low alcohol content of the beverage appealed to a broad audience, and it became a social symbol of laid-back enjoyment. The popularity of wine coolers grew so much that several large companies jumped in and the competition created many brands with many flavors. Bartles & Jaymes, Seagram's Escapes and a few other brands were the most popular. They each had many fruity flavors that have made them household names.

The 80's craze for the chilled ready-to-drink drink also led to an increase in the sparkling wine industry. The yuppies wanted their wealth and start drinking sparkling wine and champagne.

At the time, sparkling wines were more expensive than table wines however they were an easy alternative to more hefty, full-bodied whites and reds. These frothy drinks were a great alternative to full-bodied, heavier whites and reds at a time when wine connoisseurs were becoming averse to anything that didn't have the label "vin d'vigne".

At the end of the decade, however, the wine cooler fad was beginning to fade. An enormous increase in excise taxes prompted manufacturers to shift their focus from malt-based wine to drinks, and by 2006 the category had fallen to less than 1 % of sales.

Coolers have made a brief comeback. While many people still use the term wine cooler to describe these flavored wines Cocktail enthusiasts usually refer to them as aperitifs or spritzers. They can be a great way to stretch out a bottle of wine and to add some sweetness to a light-bodied alcoholic beverage, and they are especially refreshing on a hot day. There is no official definition of a wine cooler, and a lot of products do not contain any wine.

The Perfect Cooler

If you're a snobbery about wine with a huge collection or simply looking for an appliance that can keep your favorite bottles chilled to an optimal serving temperature There's a great cooler out there for you. Consider the space available and how many bottles you'd like to keep prior to deciding on a wine fridge. Consider whether you want an integrated model that is fitted into cabinets or an independent unit that can be placed in any room of your house.

Wine coolers can be an excellent addition to any kitchen, but also in restaurants, bars and hotels, spas and other facilities that serve beverages. These specially-designed refrigerators are made to store and chill bottles to a desirable serving temperature and are the most efficient way to ensure that your customers be able to enjoy their drinks to their highest potential.

With a wide range of single-zone and dual-zone choices, it's essential to select the best wine refrigerator for your company. If you are a novice to wine, a single zone cooler will likely suffice. However, as your preferences change, you might need to upgrade to a model with two zones that can accommodate several varieties of wine at once.

If you're a wine lover or simply want a quality wine cooler then look no further than the BruTank Vino Bottle Cooler Portable. This double-walled vacuum-insulated cooler will keep your wine or other bottles chilled for up to 6 hours without the requirement for ice. It's the perfect cooler for picnics in the park, backyard BBQs and dinner parties.

This wine cooler is perfect for homes with limited space. Users love its aesthetically appealing design. The compressor system of this cooler is also loved by customers for its quiet operation and precision temperature control. Many customers also appreciate the locking system that provides an additional layer of security for wine bottles.